The childcare brand The Woodland (CEO Choi Hee-jeong) announced on the 8th that, on the 3rd, it delivered 120 sets of children’s daily care products, including kids’ toothbrushes, to Purme Foundation Nexon Children’s Rehabilitation Hospital.
At the event, The Woodland’s The Twelve kids’ toothbrush exclusive model, comedian Hong In-gyu, and Yoon Hye-ji, the creator of the popular Korean character Molang, which airs in 150 countries worldwide, attended to help deliver the gifts along with messages of hope.
The delivered items included The Twelve kids’ toothbrushes, Woodland Animals mood lamp “Lapin,” Mint-colored Molang mood lamps, and Molang keychain lights—products that are especially popular with children.
Choi Hee-jeong, CEO of The Woodland, said, “We hope this becomes a joyful memory for the young patients who are tired from long-term treatment, and it was meaningful to be able to support the Children’s Day event at Purme Foundation Nexon Children’s Rehabilitation Hospital.”
Meanwhile, The Woodland is strengthening its position as a childcare brand that combines practical daily-use products with emotional appeal, led by The Twelve kids’ toothbrushes. In particular, it has been recognized as a “Good Certification” company under the Small Business Revitalization Project, a business platform for collaborations between celebrities and small-to-medium enterprises, and actively participates in social contribution activities such as through the nonprofit organization Love in Lights.
[Kim Jin-oh, Head of Growth Enterprises Department]
Source: Aju Business Daily (https://www.ajunews.com)