On the 11th, Purme Foundation Children’s Rehabilitation Hospital was filled with a special sense of warmth. A Christmas gift-giving event hosted by The Woodland was held, delivering heartfelt support to children undergoing rehabilitation treatment and their parents.

This event was jointly prepared by The Woodland’s brands The Twelve and KouMou, with the aim of offering comfort and hope to children facing challenges in their rehabilitation journey.

At the event, gifts were delivered to a total of 290 children, including 150 inpatients and 140 children from the rehabilitation center. The packages included The Twelve’s children’s oral care sets and KouMou’s neck warmers, thoughtfully prepared to support both the children’s health and warmth.

Choi Hee-jeong, CEO of The Woodland, attended the event and said, “I feel deeply grateful to be able to share warmth with children and their families each time through Purme Foundation Children’s Rehabilitation Hospital.” She added, “We hope to continue our sincere acts of giving and become a brand that delivers hope to even more people.”

Lee Won-il, Director of Purme Foundation Children’s Rehabilitation Hospital, said, “The Woodland’s gifts always convey sincerity,” adding, “The continued gift-giving on Children’s Day and Christmas since 2018 is a rare example of true consistency, and we are deeply grateful for it.”

For the past seven years, The Woodland has consistently held gift-giving events every Children’s Day and Christmas. Beyond simple acts of giving, the company continues to practice its social responsibility based on the brand philosophy that “Every child is special.”

After the event, CEO Choi Hee-jeong emphasized its significance, saying, “Children’s bright smiles are always the beginning of a special kind of joy. We will strive to be The Woodland that stands by their side, supporting and encouraging those smiles.”